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Drive Success with Next-Level B2B eCommerce Customer Experience

LIVE WEBINAR | April 19th, 2023

Drive Success with Next-Level
B2B eCommerce Customer Experience

about the webinar

The topic of customer experience (CX) is becoming increasingly crucial in the boardrooms of B2B companies worldwide. According to McKinsey’s research, upgrading a customer’s experience from average to exceptional can result in a 30 to 50% increase in KPI such as the probability of renewing or purchasing another product.

However, only 14% of significant B2B companies truly prioritize the CX, which is profoundly embedded in their corporate culture. This fact indicates that B2B organizations have significant work to do to become more customer-focused. Nonetheless, it also presents a chance for B2B companies to distinguish themselves from their competitors and increase profitability by offering a superior customer experience.

To help businesses uncover these opportunities, Magenest hosts the webinar Drive Success with Next-Level B2B eCommerce Customer Experience. In this webinar, experts from Magenest and Adobe Commerce will discuss the realities of customers’ increasing expectations on the B2B buying journey and how to build the most customer-centric B2B eCommerce system.

Magenest and Adobe Collaboration logo

meet our speakers

Jane Nguyen


Jane Nguyen

International Sales Consultant
@ Magenest

Hayley Wan


Hayley Wan

Solutions Consultant
@ Adobe Commerce

Time of webinar

Time & Date

01:00 pm AEDT (10:00 am ICT)

April 19th, 2023

Format of webinar


Live on Zoom

Free registration

Target audience of webinar

who should join

B2B merchants who want to thrive and scale through digital transformation

Number of attendees

number of attendees

Limited to 500 attendees

Our webinar ended. Please sign up to download the document


number one

15 minutes

Increasing expectations from B2B customers

Explore market trends and realities about customers’ increasing expectations towards the B2B buying journey and experience.

number two

20 minutes

Building a customer-centric B2B eCommerce journey

Understand the new B2B customer journey and learn what can contribute to a convenient B2B eCommerce buying experience.

number three

10 minutes

B2B eCommerce transformation with Adobe Commerce

Explore how Integrate AV – an Australian B2B merchant successfully delivered next-level customer experience through digital transformation.

number four

15 minutes

Q&A session

Digital transformation experts from Magenest and Adobe will answer all questions from attendees.


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Webinar Year-end Sales

WEBINAR     |      Sep 22, 2022

Year-end Sales 2022: Boosting your revenue with a Superb Omnichannel CX



Mr. Joel Pham

Chief Executive Officer


Mr. Willie Tan

Senior Solution Consultant



Group 5191


The importance of a superb omnichannel CX

Why a superb omnichannel customer experience (CX) is important in the digital era, especially during the year-end sales seasons.

Group 5193


Improving omnichannel CX along customer journey

Magenest explaining the customer journey, the three key areas of omnichannel CX and how to improve them to get yourself ready for end-of-year sales campaigns.

Group 5192


Peak season readiness

Adobe sharing expertise and case studies in optimizing the omnichannel CX for the year-end sales seasons and the best eCommerce practices after the COVID-19 in SEA.

Group 5194


Q&A session

Adobe and Magenesst’s representative answering question from attendees. 


About the webinar

Not only well-known, eCommerce now has become a must for any businesses wishing to form stable sources of revenue. Nevertheless, countless eCommerce businesses fail every month, why? What online merchants truly lack now is proper knowledge about omnichannel customer experience (CX). This aspect has been gaining more and more attentions in the recent years, but its popularity only skyrockets during the height of COVID19. When everyone has to stay inside, all the trading-transactions are done online, and only then all merchants realize the true importance of a superb CX across all sale channels. 

As we getting out of the pandemic, life forming the new normal scene and the 2022 year-end sales season coming close, Magenest – Adobe have come to the decision of hosting a webinar to share our valuation expertise – experience of coping with the post-COVID situation, as well as making the most out of this year-end sales season via constructing the most suitable omnichannel CX for your businesses.

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