Expert Guide: Full eCommerce Website Development Cost Breakdown

$9.09 trillion was the number that Grand View Search provided to value the size of the global eCommerce market in 2019. Better yet, it grew even more in the next 2021 due to the escalating complex condition of the COVID-19 epidemic in the world. Not simply a stable source of income, eCommerce now also gives you the opportunity to expand your business year by year.

The first question that might pop up in your head is:

“How can I come up with the exact eCommerce website development cost for it?”

In order to answer the question about eCommerce website cost, you need to clarify more problems that it depends on, such as the size of the website, its design, kind of traffic, the number of products listed, or kind of marketing strategy, etc. Each business, which is newly established, leads the market, or wants to expand, will have different answers based on their needs. Hence, it can be said that the website development cost should be various and can change over time.

Let’s continue to explore the features and development stages of an eCommerce website to get closer to the final number for it. Fortunately, you will find all the useful information in this article. Rest assured they won’t take you more than 15 minutes.

So, are you in? Good, let’s start valuing your future eCommerce website.

eCommerce website development cost breakdown


  • How large is your business’s scale?
  • How does a hotel booking website development cost?
  • What is your website’s main purpose, selling or blogging?
  • How about the job portal website development cost?
  • Should you choose a free eCommerce website?
  • How should your website be designed? Do you need a website developer?
  • What features do you want your online store to have (eg product search, shopping cart, online payment, advertising, etc.)?
  • How many pages or products do you want your website to have?

As you can see above, there are many questions to be asked before you decide how your eCommerce website looks like. Depending on whether you’re a beginner or a master, your answer will vary and, of course, may change over time.

For example, your overseas expansion to target more potential customers will require your store to have more features, such as multiple languages, various payment gateways, or overseas shipping, etc. And of course, you get what you pay for. It means that a website at low eCommerce website development cost to free will not be able to meet these expanding needs.

That is the reason why we’ll also go into detail about every stage of the growth of a business. Thanks to that, you will understand which website development cost calculator your website will suit the most, and which indispensable factors play a key role in your company’s position.

How much does website development cost?

Overall, with around 100 products and free or low-priced features, it’ll cost you less than $20,000 for a small and simple website provided by reasonable suppliers like Shopify.

The next stage, from $30,000 to $40,000 would be the price of an online store with less than 2,000 products. The elements and features required to invest are quite plentiful, including design, development, and some others. The additional ongoing amount is the annual website maintenance, domain name, and interactive costs, which fall in the range of $2,000 – $6,000.

Want to know the final stage?

If you want a larger store with over 2,000 products, the extra eCommerce website development cost of creating it will include custom design, paid themes, templates, third party’s integration, and marketing features, etc., not to mention the costs of maintaining, domain name, and hosting, etc. At this point, the total number that you need to spend will be from $85,000 to $500,000.

With so many factors affecting the eCommerce website development cost, here is our eCommerce website development cost breakdown so that you can have a better overview of the online trading capital.

Design$1,000$5,000 – $10,000$10,000 – $150,000
Functionalities$2,000$15,000$20,000 – $100,000
Developer$0 – $500$2,000 – $5,000$10,000 – $150,000
SEO and marketing$0 – $500$500 – $5,000$10,000
IntegrationsFree – $500$8,000$20,000
Domain name and website hosting (monthly)$500$500 – $1,500$4,000 – $12,000
Interactive multimedia$0 – $250$500 – $2,000$2,000 – $10,000
Maintenance (monthly)$500$1,000 – $2,000$2,000 – $5,000
Average eCommerce website building cost (annually)$16,000 – $20,000$32,000 – $50,000$85,000 – $500,000

Static website vs. dynamic website development cost

While the dynamic website allows you to edit images, text, HTML coding, banner, pricing, and javascript, you will save a lot with a static website because it has much fewer features. However, nowadays, static websites are gradually falling out of favor. The static website development cost is from $300 to $1,500. And if you choose a dynamic website, the dynamic website development cost is from a few thousand $ to over $30,000.

Here are some of the main features of these two types of websites.

Dynamic websites

  • Being large and complex but editable
  • Providing better user experience based on the well-structured product information
  • Requiring less maintenance cost
  • Allowing the website owner to easily create and publish content with the CMS feature

So, which website should be a dynamic one?

  • eCommerce websites
  • Business websites
  • Marketing websites
  • News sites
  • Blogging sites
  • Social media sites

Static websites

  • Being easy to build
  • Not facing data and code security
  • Having speedy page loading time

What is a static website suitable for?

  • Documentation websites
  • Landing pages

How much does website development cost? – Factors to consider

In case you still can’t get why the factors above are more expensive or economical than the others, here’s a more detailed explanation for you. Of course, if you do not need more than a simple website as a good blog or for SEO/marketing purposes, you can omit some to save money for other investment categories.

eCommerce website development cost calculator with a custom design

eCommerce website development cost calculator

There are two directions you can move to enhance the image of your website through design: buy a ready-made template or develop a custom unique design. These ways all help create for your store a more impressive and professional look in the eyes of users. Besides, it is also worthy when you want to optimize it with mobile app eCommerce and tablets so that customers can view everything and even purchase products from anywhere at any time. This convenience will drive a shorter time for customers to close the order and, next, the sales.

Number of eCommerce website features and functionalities

As the example we have given above, you will need to pay additional costs for more features if you want to expand your online business into international markets. However, even a simple website needs the necessary functions for customers to perform a variety of operations on it, such as loading a new page, placing items in the shopping cart, or paying for an order, etc. Consequently, do not forget to make a list of the functions that your website will perform to serve customers in the best way.

Cost of hiring a website developer

They say “you will have to pay for things you do not understand”, and that is never truer than in eCommerce website building.

Programming and coding are not easy. Unless you have knowledge of website development, you will need a freelancer in case you want to save money or a custom software development company like Magenest to develop your website.

However, if your online store is not necessarily complicated, believe me, you will not have to spend too much money on this. In addition, when you choose to purchase the plans of a variety of eCommerce website providers, you will also get support from them and many eCommerce communities on the internet.

SEO and marketing expenditures

SEO and marketing expenditures

Marketing and SEO play an important role in driving traffic to your website by increasing website ranking on search engine bars like Google. It means that you will have more leads, orders closed, and save a fair amount of money in the long term. Especially if your problem is the real estate website development cost, this feature will help you improve your brand and promote the image of your company or product.

Number of third-party services

In addition to the features that your eCommerce vendor provides, let’s try third-party services to complete your store. You can find their integrations and software easily on many forums of the eCommerce platform that you choose to create your website.

Nonetheless, consider carefully if the integrations are paid options and they are really necessary. For small eCommerce websites, installing or integrating too many integrations from other developers will be wasteful and might slow down the page load speed.

Ongoing costs you should know

In order, after creating your own online store, to keep it running smoothly and expanding in the future, you should be aware of some of the costs that beginners are easy to overlook as well, including costs for a domain name, website hosting, interactive media, and website maintenance.

Here’s what it looks like:

A domain name and website hosting

Having a domain name with your own keywords will help users easily remember your website. More than that, we see it as a long-term investment because it positions your brand in the hearts of customers.

However, if you don’t want to spend too much money, of course, you can use the domain names available from eCommerce platform providers. Conversely, whether you own a small company or a start-up, we still recommend that you don’t skip web hosting for more robust and faster experiences. At this point, you will need to shell out between $15 and $250 per month.

There are 3 types of web hosting for ecommerce that you need to know, including the simplest one which is shared-hosting to VPS/VDS, and finally, the most powerful which is cloud storage. Often, large businesses will choose the end-solution with a monthly cost of $1,000 – $2,000.

Interactive multimedia

Interactive multimedia

For cosmetics and online shopping website development cost, multimedia like videos add to the excitement and attraction of your online store. In terms of product descriptions, the video will bring a better idea of the product’s materials and usage. Not only does it help increase customer engagement, but it also allows you to incorporate YouTube channels and other social networks to promote the business.


Imagine your website is like a brick store. In order not to have failures and flaws, website maintenance is essential.

The truth is that many eCommerce vendors will regularly update new features automatically for their users, while others will not. Therefore, if you are in the latter situation, you will need to care and invest continuously in the regular support of the provider. Fortunately, your service provider can do the job so that you will be more focused on your business.

Furthermore, it helps keep your online store competitive. Customers will have no problems accessing the website.

Wrap it up

When you look at a successful eCommerce website, you will be inspired and wish you had enough budget to own such an online store. In fact, that success is due to the balance between the need for a fully-featured website and the website development cost those businesses spend. Hence, is that website development cost estimate template $5,000 or $5 million? It certainly depends on your initial goal for your website.

After reviewing the types of eCommerce website development cost from basic to advanced, as well as maintenance costs, for building an eCommerce website we’ve offered, start to make a plan with your team and list out what is needed. On the other hand, if you are still unsure of your decision, do not hesitate to let Magenest help you with our valuable Magento website building services that are still cost-effective. Like and share the website development cost breakdown if you find it useful. Thank you.

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