Drinkies by Heineken

The idea of Drinkies is to bring the cold drinks right to the customer’s doorstep within a 60-minute-delivery.

Services

Business Analysis

UI & UX Design

SEO & Data Migration

Platform Intergrations

Payments & Checkout

Maintenance

Digital Marketing

Technology

Magento Commerce

Amazon Web Services

Services

Business Analysis

UI & UX Design

SEO & Data Migration

Platform Integrations

Payments & Checkout

Maintenance

Digital Marketing

Technology

Magento Commerce

Amazon Web Services

Heineken & Drinkies – A Magento Commerce Project

Due to its international presence and expanded lines, the brewer had multifaceted goals, one of which is its latest Drinkies project in the South East Asia region. The idea of Drinkies is to bring the cold drinks right to the customer’s doorstep within a 60-minute-delivery. This model is Heineken’s first step in its “Drink responsibly” movement, by providing a fast and reliable delivery solution so customers don’t have to go out to pick up their drinks, the company could reduce the traffic accident rate caused by drinking and driving.

Also working on the project are Vaimo – a Magento 2 Global Elite, Valtech – Heineken’s digital partner while Heineken Global itself does the supervising work.

Ho Chi Minh city is the first destination for Drinkies Vietnam

To accommodate this strategy, Heineken has partnered with Satrafoods HCMC to gain access to its storehouses and outlets that cover all over the city.

A working idea needs equivalent technology implications

Ahamove and Grab – delivery solution integration

To handle the logistics need for the company, we integrate the platform with major delivery service providers in Vietnam, for the time being, Ahamove and Grab. The integration allows the system to find the nearest and currently available driver to assign an order to him/her. Simultaneously, the system also locates the closest store. Both of these processes are to make sure the drinks stay cold when they reach the customer!

Napas and Momo Pay – local payment gateway integration

For secure transactions, we integrate popular local payment gateways to their Magento 2 site – Napas and Momo Pay. Aside from the security benefits, the inclusion of these payment methods offers a more convenient way than cash transactions to customers. E-transactions also help prevent the situation in which an order could be refused at delivery.

Bringing the party to the whole region

We carried our past knowledge of the operation model of Drinkies Vietnam and applied it to Drinkies Philippines. For delivery, Drinkies Philippines integrate their Magento 2 site with GetSwift. GetSwift is a powerful delivery management software for enterprises. The integration allows Drinkies to take advantage of GetSwift’s native solution for delivery dispatching and tracking while having invoices synced to Magento for financial information management.

eGHL integration to Magento 2 helps Drinkies to process payment securely. eGHL is fully PCI DSS Level 1 Compliant. eGHL will process customer payment data on their server. This helps Drinkies reduce their PCI scope, as they only have to store basic information on their site.

With our experience launching Drinkies Vietnam, it took us only 3 weeks to work on the project before the website went live.

Visit Drinkies Philippines

670

Tasks completed

4,982

Hours of coding

326

Cups of coffee

NEXT PROJECT

Trung Nguyen Group

Trung Nguyen Cooperation was established since 1996 and quickly became the biggest coffee brand in Vietnam. Mr Dang Le Nguyen Vu – CEO of the company – has guided Trung Nguyen to success with many popular products: Trung Nguyên, Trung Nguyên Legend or G7. These delicious coffee products have been imported to more than 80 countries all over the world. Thanks to Trung Nguyen, Vietnamese coffee has reached new heights.

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