Table of Contents
Event Overview
On April 24, 2025, Magenest, GHTK, and eCloudvalley Vietnam successfully hosted Shifting Commerce 2025 – an exclusive dinner and networking event designed for influential CEOs and business leaders.

The event offered a platform for industry leaders to exchange valuable insights. Business leaders from diverse industries came together to engage in meaningful conversations, share real-world challenges, and forge valuable connections that could shape the future of their businesses.
Featured Speakers
- Mr. Phạm Quang Hậu – CEO, Magenest
- Ms. Trần Thúy Hà – Business Partnership Manager, GHTK
- Mr. Vũ Gia Khánh – Head of Data & AI, eCloudvalley Vietnam
Key Takeaways
The event opened with an insightful keynote by Mr. Hậu, CEO of Magenest, on unleashing the inner potential of online sales channels for sustainable growth. He shared strategic approaches to help businesses fully leverage and optimize their sales channels, aiming to create long-term competitive advantages.

Following that, Ms. Hà, Business Partnership Manager at GHTK, shared practical insights into the growing adoption of Direct-to-Consumer (D2C) models and strategies for optimizing logistics costs. She showcased how GHTK is helping businesses reduce shipping costs and enhance customer experience through real-world case studies.

Concluding the speaker lineup, Vũ Gia Khánh, Head of Data & AI at eCloudvalley Vietnam, discussed how AI chatbots can transform customer service and sales performance.

Through live demos and case studies, he demonstrated how AI-powered solutions can automate customer service, streamline user experiences, and boost sales efficiency.
Event Highlights
Here are some photos capturing key moments from the event:



