Founded in 2009, Ecoxotic comprises of a small group of aquarium enthusiasts. Realizing the potential of the aquarium industry, they have established a company that provides aquarium kits and accessories. Ecoxotic defines its core value as of creativity and passion.
Magento 2 Migration
We began working with Ecoxotic in 2013 and since then we have built a brilliant working relationship. We rebuilt their website using Magento and deployed a number of E-commerce strategies to increase sales. We incorporated a fast and intelligent search system as well as better navigation throughout the site.
The biggest change to the site was the layout of products and the general design of the site. It is now much more modern and clean and product attributes are clearly displayed. We made use of Magento configurable products and completely overhauled their product data to incorporate more attributes and better product descriptions.
As a result, online sales are up by 50% last year and the site continues to build more traffic.